TwinSpires Announces Departure From Online Sports Betting & Casinos

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Written By Drew Ellis on February 24, 2022
The TwinSpires at Churchill Downs

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At some point in the near future, Michigan will lack an available online sports betting and online casino option.

On Thursday morning, it was announced by Churchill Downs Incorporated that TwinSpires will be discontinuing its involvement in the online sports and casino wagering venture.

TwinSpires, which entered the online industry when Michigan launched in January 2021, will now shift its exclusive focus towards horse racing.

Questions remain about timeline of TwinsSpires exit

CDI made a significant announcement during its earnings call on Tuesday morning, revealing its decision to implement a major change.

CDI CEO Bill Carstanjen stated that, as per Horse Racing Nation, the decision has been made to withdraw from the business to consumer online wagering sector. Although not the desired outcome, this is seen as a sensible progression. The enthusiasm for TwinSpires horse racing continues to thrive.

Although TwinSpires was not ranked among the leading online sportsbooks and casinos in Michigan, it maintained a loyal following throughout the past year.

There are still uncertainties about how Thursday’s announcement will affect existing users of the product, despite the partnership with Island Resort & Casino.

Playinmichigan has raised questions to both Island Resort & Casino and TwinSpires.

  • When is the expected timeframe for the exit?
  • What is the fate of the current accounts?
  • Is the license being transferred to another person?

As of now, TwinSpires has not provided any response to our inquiry. Island Resort & Casino has released a statement stating that they currently have no comments or information regarding TwinSpires.

History of TwinSpires in Michigan

TwinSpires is relatively new to the online sports betting & casino industry.

CDI made an announcement on January 5, 2021, stating their decision to rebrand BetAmerica as TwinSpires.

Bill Mudd, president and chief operating officer of CDI, stated in a press release that their primary goal is to develop a profitable sports betting and iGaming business that offers customers an integrated experience along with their existing horse racing wagering platform. He also highlighted that transitioning to TwinSpires not only leads to marketing efficiencies but also enables them to provide a more comprehensive overall experience to their expanding online wagering customer base.

In September 2020, BetAmerica Sportsbook had already established a partnership with Island Resort & Casino.

TwinSpires has positioned itself among the lower-ranking sportsbook choices in Michigan since the initiation of legal online sports betting on Jan. 22, 2021.

The total amount wagered in online sports betting until January 2022 reached $22,193,228, resulting in a gross revenue of only $1,432,880.

In January 2022, TwinSpires’ online casino generated a total revenue of $18,029,942.

TwinSpires staying in horse racing game

TwinSpires will continue to be one of the limited choices for Michiganders seeking online horse racing, even though they have decided to discontinue their involvement in online sports betting and casinos.

In March 2021, the online horse racing betting app by TwinSpires was introduced.

TwinSpires faced a bit of a complication for potential users as it had distinct apps for horse racing betting and its online sportsbook & casino. Despite efforts to simplify the process, these attempts were ultimately unsuccessful.

Users of the TwinSpires horse racing app can place bets on races taking place in more than 30 states.

Some of the well-liked tracks available on the TwinSpires app are:

  • Aqueduct
  • Belmont Park is a popular destination for visitors.
  • The location known as Churchill Downs
  • Del Mar is to be rewritten.
  • Monmouth Park is being rewritten.
  • Pimlico
  • Santa Anita is a race track located in Arcadia, California.
  • Saratoga
  • Tampa Bay Downs is a racecourse located in Tampa Bay, Florida.

Northville Downs has formed local partnerships with both TwinSpires and TVG.

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