On Sunday, the Cincinnati Bengals emerged victorious, triumphing over the spread while claiming victory in their game, ultimately reigning as the champions of the AFC North.
A bettor at Caesars Sportsbook in Michigan earned a greater profit from the game than quarterback Joe Burrow did.
According to Caesars, a prominent brand in the Michigan sportsbooks scene, this incredible outcome can be attributed to a bet placed online in September with odds of 20-to-1.
Big bet nets big win for Michigan online sports bettor
On September 16th, a fortunate (psychic?) gambler wagered $20,000 on the team wearing orange and black, predicting their victory in their division with odds of +2000 from Caesars.
Caesars did not disclose the identity of the bettor, but it appears they were impressed with Cincinnati’s Week 1 victory over the Minnesota Vikings, which ended in a 24-20 overtime win. At the time of placing the bet, the Bengals had a 1-0 record, tied with Pittsburgh for the lead in the division, while Cleveland and Baltimore had both suffered losses in their opening games.
The Michigan bettor earned a profit of $400,000 after clinching the title with Sunday’s 34-31 win over the Kansas City Chiefs, more than three months ago.
Burrow, who was selected as the top pick in the 2020 draft, earns a salary of under $140,000 for each game.
Big payouts bite into monthly revenue
On Sunday, Caesars eagerly embraced the attention by sharing the significant victory on their Twitter account, welcoming the publicity it brought along with the payout.
Additionally, it should be noted that this is a significant corporation investing heavily in their marketing efforts. Moreover, it is nearly impossible for someone who watches television to not have witnessed frequent appearances of J.B. Smoove in the role of Caesar. Furthermore, the Manning family’s services do not come at a low cost.
Since the launch of online sports betting in January, Caesars has consistently increased its revenue each month in Michigan, even after the takeover of William Hill Sportsbook, which initially began on a small scale.
Although the December numbers have not been made available yet, analyzing the past few months reveals that a $400K payout could significantly impact the brand’s revenue.
Caesars’ revenue from sports betting in Michigan progressively increased from August to November, with earnings of $162,383, $596,928, $1.04 million, and $3.47 million, respectively.
Had the individual who made that bet emerged victorious in August, Caesars’ revenue would have experienced a decrease of almost $250,000, putting them in the red.
Once more, the figures may not be substantial for a large corporation, but they are definitely not insignificant.
JB brings it: Caesars with the good odds
Caesars, a relatively new option for residents of Michigan, provides a range of benefits. This online sportsbook offers enticing daily promotions and consistently provides favorable odds, catering to those who prefer placing bets of less than $20,000. Moreover, Caesars Sportsbook frequently includes attractive super odds boosts on a regular basis.
If you would rather visit in person, you can locate Caesars Sportsbook at Turtle Creek Casino & Hotel in Williamsburg, which is approximately 14 miles away from Traverse City.
