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After an extensive search, Soaring Eagle has successfully secured a partnership for sports betting and internet gaming.
On Monday, the Saginaw Chippewa Indian Tribe made an announcement of its collaboration with GAN for the purpose of conducting online sports betting and online casino operations.
The tribe, which runs the biggest casino in the state called Soaring Eagle Casino Resort in Mount Pleasant, along with Saganing Eagles Landing in Standish, has recently revealed its partnership. This announcement makes them the final one among the 15 state casino operators to do so.
GAN, a United Kingdom-based company, has recently expanded its network by forming partnerships with four companies based in Michigan. Additionally, the company now serves a total of nine clients in the United States, as mentioned in the announcement about the deal.
Soaring Eagle intends to introduce their own online products, becoming a part of the thriving Michigan market that has generated close to $100 million in internet gaming revenue for two consecutive months. Additionally, the market has successfully received over $1 billion in online sports bets since its launch on January 22nd.
Soaring Eagle online gambling plans
Despite the tribe’s initial plan to introduce retail sports betting at Soaring Eagle in mid-January, the opening of the newly rebranded Ascend Sports Book & Lounge has been delayed.
There were plans to establish satellite sports betting venues at Saganing Eagles Landing and The Slot Palace and Bingo Hall, conveniently situated across the street from Soaring Eagle.
In January, a total of 11 online brands were launched for Michigan’s online casinos and sports betting sites. However, it is worth noting that among the 15 casino operators in Michigan, only Soaring Eagle and FireKeepers in Battle Creek have yet to launch their own brands.
Approval for the launch of the brands is still required from the Michigan Gaming Control Board.
Soaring Eagle’s Chief Operating Officer, David Charles, expressed enthusiasm in utilizing GAN’s successful Michigan platform capability and expertise to introduce an exhilarating online casino and sportsbook. This new venture will provide a fresh avenue for engaging with their patrons. Charles commended GAN for their proven solution and efficient market implementation in Michigan. He eagerly anticipates collaborating with the GAN team and looks forward to a promising future together.
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