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Online casinos in Michigan have a clear frontrunner when it comes to leadership.
Despite BetMGM Michigan dominating the top position, FanDuel Casino is diligently working towards solidifying its position as the second best choice for online casinos in Michigan.
Throughout the previous year, FanDuel has made a series of commitments to enhance its product. Now, the company aims to differentiate itself from other leading operators in the state.
FanDuel Casino having record months of revenue in Michigan
Online casino revenue has witnessed a significant surge across the entire state in recent months.
Certainly included in that is FanDuel Casino MI.
MotorCity Casino’s online operations have achieved a remarkable feat, generating revenue of at least $27 million consecutively for the past three months. This achievement surpasses FanDuel’s previous record of never reaching $24 million. Let’s delve into the details of its recent three-month performance.
- In November, there was a record-breaking amount of $27.14 million.
- In December, a new record was set with a total of $28.95 million.
- January: $28.94 million
FanDuel creating space as Michigan’s No. 2 online casino
BetMGM Michigan Casino has firmly established itself as the dominant online casino in the state, capturing an impressive 37.2% market share. However, FanDuel and DraftKings Casino MI are currently engaged in a fierce competition for the second spot.
FanDuel currently holds a slight edge in total revenue, with $472.3 million compared to $459.1 million for its competitor. Moreover, recent indicators suggest that this lead is gradually expanding.
For the year 2021, FanDuel emerged as the winner by a slim margin in terms of annual revenue, earning $184.7 million, compared to DraftKings’ $184.5 million.
FanDuel achieved a revenue of $258.7 million in 2022, surpassing DraftKings’ $248.4 million.
In addition, FanDuel emerged victorious in the head-to-head monthly competition against DraftKings in eight out of twelve months during the year 2022.
In 2025, January marked a successful beginning for FanDuel. With a revenue of $28.94 million, FanDuel outperformed DraftKings, whose revenue stood at $26.24 million. Interestingly, this was also a record-breaking month for DraftKings.
FanDuel Casino success goes beyond Michigan
FanDuel Casino has not only achieved success in Michigan but also nationwide. In Q4 of 2021, it captured a 17% share of the U.S. revenue, a figure that is expected to rise to 20% by Q4 of 2025.
Flutter Entertainment, the owner of FanDuel, admitted that during the initial phase of Michigan’s launch, it recognized that it was not delivering the optimal online product.
During the Q4 earnings call, Flutter CEO Peter Jackson acknowledged, “We tend to be our own harshest critics. After evaluating the quality of our products in the United States, we realized that it was not up to par. Although we have made certain enhancements, we have many more in store for the market.”
FanDuel has introduced two significant additions to its product: the FanDuel Rewards Machine and daily jackpots.
The Rewards Machine is a daily spin on a rewards and bonus wheel, available for free. FanDuel has reported that this machine has boosted casino player days by 1.5 times.
Progressive jackpot slots, known as daily jackpots, must be given out before 11 p.m. ET every day. In recent occurrences, the jackpots have exceeded $30,000.
